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Pinterest, Inc. (NYSE:PINS) Faces Challenges Amid Advertising Spend Decline

Pinterest, Inc. (NYSE:PINS) is a social media platform that competes with giants like Facebook and Instagram. On August 8, 2025, Susquehanna updated its rating for Pinterest to a "Positive" grade, maintaining a "hold" action. At that time, the stock price was $35.34, and Susquehanna raised Pinterest's price target from $40 to $42, as highlighted by TheFly.

Despite this positive outlook, Pinterest's stock recently faced a significant decline. The stock dropped approximately 15% on a Friday following the company's warning about reduced advertising spending in the United States, its largest market. This decrease in ad spend is linked to the removal of the "de minimis" trade loophole, which has impacted the company's revenue expectations.

Currently, Pinterest's stock is priced at $35.76, reflecting a decrease of approximately 8.72% today, with a drop of $3.42. The day's trading has seen a low of $33.10 and a high of $35.89. This volatility indicates investor concerns about the company's future performance amid changing market conditions.

Over the past year, Pinterest's stock has reached a high of $40.90 and a low of $23.68. The company's market capitalization stands at approximately $24.19 billion, with a trading volume of 11.71 million shares. These figures highlight the stock's fluctuating nature and the challenges Pinterest faces in maintaining investor confidence.

Published on: August 8, 2025