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BZBaozun Inc. logo

Baozun Inc. (BZUN)

NASDAQ Global Select · Currency in USD
$3.56 ▲ +0.05 (+1.42%)
At close: Oct 23, 4:00 PM ET. Market closed.
$3.47 ▼ -0.09 (-2.53%)
After hours: Oct 23, 5:27 PM ET

Summary

Previous Close
$3.51
Open
$3.58
Day's Range
$3.50 – $3.61
52 Week Range
$2.07 – $3.92
Volume
174,408
Avg. Volume
255,901
Market Cap
$206.48M
Beta (5Y Monthly)
0.51
PE Ratio (TTM)
--
EPS (TTM)
-$2.32
Earnings Date
Dec 1, 2026
Forward Dividend & Yield
--
Ex-Dividend Date
--
1y Target Est
$3.80

Profile: Baozun Inc.

Sector
Consumer Cyclical
Industry
Specialty Retail
Full-time employees
6,626
CEO
Wenbin Qiu
Website
baozun.com

Baozun Inc., operating through its network of subsidiaries, provides a comprehensive suite of digital commerce services to brand partners across the People's Republic of China. The company's extensive offerings include establishing and integrating IT infrastructure, designing and launching online retail platforms, managing daily store operations, executing visual merchandising and promotional campaigns, providing dedicated customer support, and overseeing logistics such as warehousing and order fulfillment. Baozun caters to brands in a wide array of sectors, including apparel and accessories, household appliances, consumer electronics, home goods and furnishings, food and health products, beauty and cosmetics, fast-moving consumer goods (FMCG), mother and baby products, and the automotive industry.

Earnings

Next report: Tue, Dec 1, 2026
DateEst.Actual
Aug 27, 2026$1.68$0.06Miss
May 20, 2026–-$0.02
Mar 25, 2026–-$1.29
Nov 25, 2025–-$0.26
Aug 28, 2025–-$0.08
May 21, 2025–-$0.14

Analyst view

Consensus price target
$3.80 ▲ +6.7%
Range $3.80 – $3.80
Rating: Buy
Buy 54% · Hold 38% · Sell 8%

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Data: Financial Modeling Prep. For information only, not investment advice.