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Helen of Troy Crashes 22% After Earnings Miss and Gloomy Outlook

Helen of Troy (NASDAQ:HELE) shares nosedived over 22% today after the consumer products company posted a sharp earnings miss and issued a bleak forecast for the current quarter, with tariff-related pressures dragging heavily on performance.

For its fiscal first quarter, the company reported adjusted earnings of just $0.41 per share—less than half of the $0.93 analysts had anticipated. Revenue also came in well below expectations, falling 10.8% year-over-year to $371.7 million versus the $400.4 million consensus. Tariff impacts alone accounted for roughly 8 percentage points of that revenue drop.

The decline wasn’t limited to external headwinds. Organic sales fell 17%, weighed down by weaker demand across key product lines. The Beauty & Wellness division saw a sharp pullback in sales of thermometers, fans, and hair appliances, while the Home & Outdoor segment suffered from softer demand for insulated beverageware and other home goods.

Looking ahead, the company’s second-quarter forecast only deepened investor concerns. Revenue is expected to range between $408 million and $432 million, far below the Street’s $475 million estimate. Projected earnings per share of $0.45 to $0.60 also fall significantly short of the $1.21 analysts had been expecting.

With core categories under pressure and tariffs adding to the strain, Helen of Troy faces an uphill battle to regain investor confidence in the near term.

Published on: July 10, 2025