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Ferrari (NYSE:RACE) Maintains "Buy" Rating Amidst Market Volatility

Ferrari (NYSE:RACE) is a renowned luxury sports car manufacturer known for its high-performance vehicles and iconic brand. The company operates in the Automotive - Original Equipment sector, competing with other high-end car manufacturers. On January 28, 2026, Bank of America Securities maintained its "Buy" rating for Ferrari, with the stock trading at $337.4 at the time.

Despite the "Buy" rating, Ferrari's stock has seen a slight decrease, currently priced at $337.40, down by $3.05 or approximately -0.90%. The stock has fluctuated between $334.87 and $338.77 during the day. Over the past year, it has reached a high of $519.10 and a low of $333.34, indicating significant volatility.

Ferrari's market capitalization is approximately $60.34 billion, reflecting its strong position in the luxury automotive market. However, according to Zacks Investment Research, Ferrari holds a Zacks Rank of #5 (Strong Sell), suggesting a less favorable earnings outlook compared to its peers.

In contrast, Allison Transmission (ALSN), another player in the Automotive - Original Equipment sector, holds a Zacks Rank of #1 (Strong Buy). This indicates a positive trend in earnings estimate revisions, making it a more attractive option for value investors at this time, as highlighted by Zacks Investment Research.

Today's trading volume for Ferrari stands at 423,703 shares, showing active investor interest. Despite the current challenges, Ferrari remains a key player in the luxury automotive market, with its brand strength and market position continuing to attract investor attention.

Published on: January 28, 2026