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Vivid Seats Inc. (NASDAQ:SEAT) Financial Performance and Capital Utilization Challenges

Vivid Seats Inc. (NASDAQ:SEAT) is a prominent online ticket marketplace that connects fans with live events, offering a wide range of tickets for concerts, sports, and theater events. The company operates in a competitive landscape alongside other ticketing platforms, striving to provide a seamless experience for users. However, when it comes to financial performance, Vivid Seats faces challenges.

Vivid Seats has a Return on Invested Capital (ROIC) of -61.41%, which is significantly lower than its Weighted Average Cost of Capital (WACC) of 5.00%. This negative ROIC indicates that the company is not generating sufficient returns on its investments to cover its cost of capital, highlighting inefficiencies in capital utilization.

In comparison, Sovos Brands, Inc. (SOVO) demonstrates a more favorable financial position with a ROIC of 5.54% and a WACC of 5.21%. The positive ROIC to WACC ratio of 1.06 suggests that Sovos Brands is effectively utilizing its capital to create value for shareholders, unlike Vivid Seats.

Bowlero Corp. (BOWL) and CareMax, Inc. (CMAX) also exhibit negative ROICs of -114.39% and -117.47%, respectively, indicating substantial inefficiencies in capital utilization. Despite having different business models, these companies face similar challenges in generating returns that exceed their cost of capital.

Stagwell Inc. (STGW) presents a mixed picture with a positive ROIC of 3.11%, but it falls short of its WACC of 4.23%. This suggests that while Stagwell is generating returns, it is not sufficient to cover its cost of capital, indicating room for improvement in capital efficiency.

Published on: December 11, 2025