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Apple Inc. (NASDAQ:AAPL) Maintains Strong Market Position and Financial Health

Apple Inc. (NASDAQ:AAPL) is a global leader in technology, renowned for its innovative products and services. The company has built a robust ecosystem with over 2.35 billion active devices worldwide, including iPhones, computers, and tablets. This ecosystem's stickiness has been a key driver of Apple's success, making it one of the world's largest companies.

On August 13, 2025, BMO Capital and Evercore ISI both maintained positive ratings for Apple, with BMO Capital giving a "Buy" grade and Evercore ISI rating it as "Outperform." At the time, AAPL was priced at $231.52 and $229.65, respectively. These ratings reflect confidence in Apple's continued growth and market leadership.

Apple's financial health is supported by its strategic use of debt and equity. The company's debt-to-equity ratio of 1.54 indicates a higher reliance on debt, while a net debt to EBITDA ratio of 0.51 shows moderate leverage. With total assets of $331.5 billion and liabilities of $265.7 billion, Apple maintains a strong balance sheet.

The company's liquidity is demonstrated by a current ratio of 0.87 and a quick ratio of 0.83, indicating its ability to meet short-term obligations. Apple's cash and cash equivalents total $30.5 billion, providing a solid financial cushion. This financial strength supports its dividend strategy, with a recent dividend of $0.26 per share announced on August 11, 2025.

Apple's strategic focus on AI, particularly with the anticipated revamp of Siri, positions it well for future growth. The company's strong brand and ecosystem are expected to enhance its AI capabilities. Additionally, Apple's victory in the global encryption battle underscores its commitment to user privacy, further solidifying its market position.

Published on: August 19, 2025