Boston Beer Company, listed on the NYSE under the symbol SAM, is a prominent player in the beverage industry, known for its diverse portfolio of iconic brands. On July 28, 2025, Bernstein reiterated its "Market Perform" rating for NYSE:SAM, advising investors to hold the stock. At that time, the stock was priced at $207.29, as reported by StreetInsider.
In the second quarter of 2025, Boston Beer reported a remarkable earnings per share of $5.45, which exceeded expectations and represented a 241% increase from the previous year. This growth was driven by strategic pricing and an improved product mix. The company also enhanced its gross margin by 380 basis points to 49.8%, benefiting from efficiencies in its breweries.
Despite industry-wide volume pressures, Boston Beer managed to grow its market share in the first half of the year. This success was attributed to its diversified brand portfolio and strong innovation pipeline. However, the company faced a 5% decline in depletions due to economic uncertainty and unfavorable weather during key selling weeks.
Looking forward, Boston Beer has adjusted its 2025 guidance, raising expectations for gross margin and earnings per share while reducing capital expenditures. This strategic move aims to maintain profitability and innovation in challenging market conditions. Currently, SAM's stock price is $207.29, reflecting a 3.59% decrease, with a trading range of $204.74 to $213.83 for the day.
Over the past year, SAM's stock has fluctuated between a high of $329.55 and a low of $185.34, with a market capitalization of approximately $2.26 billion. The trading volume for the day stands at 158,195 shares on the NYSE, indicating active investor interest in the company.
