DraftKings (NASDAQ: DKNG) is a prominent player in the sports betting industry, offering a range of online gaming and sports entertainment services. The company competes with other major players like FanDuel and BetMGM. On July 18, 2025, Brandt Montour from Barclays set a price target of $51 for DraftKings, suggesting a potential upside of 16.07% from its current trading price of $43.94.
The recent legislative changes introduced by President Donald Trump through the One Big Beautiful Bill (BBB) could significantly impact DraftKings. The bill modifies the taxation rules for gamblers, making it harder for professional gamblers to deduct losses from their winnings. This change could reduce the financial impact of professional gamblers on DraftKings' profits, potentially benefiting the company.
DraftKings' stock price currently stands at $43.94, reflecting a 1.34% increase or $0.58. The stock has traded between $43.60 and $44.73 today, with a market capitalization of approximately $21.81 billion. Over the past year, the stock has seen a high of $53.61 and a low of $28.69, indicating some volatility in its performance.
The trading volume for DraftKings today is 8,846,859 shares on the NASDAQ exchange. This level of activity suggests strong investor interest, possibly influenced by the recent legislative changes and the positive outlook from Barclays. Investors may view the new tax regulations as a potential tailwind for DraftKings, enhancing its profitability in the competitive sports betting market.