The J.M. Smucker Company (NYSE: SJM) is a major American manufacturer of food and beverage products. With a market capitalization of approximately $11.99 billion, the company is known for its coffee, fruit spreads, and snacks. Its portfolio includes popular brands such as Uncrustables, Cafe Bustelo, and Meow Mix.
On June 10, 2026, Morgan Stanley (NYSE: MS) analyst Megan Alexander Clapp raised the price target for Smucker to $110.00 from a previous target of $106.00. A price target is an analyst's projection of a stock's future price. At the time of this update, the stock was trading at $112.39.
This analyst action follows the company's recent earnings report. For fiscal year 2027, Smucker guides for a 3% to 4% decrease in net sales. However, it projects an increase in adjusted earnings per share to a range of $9.75 to $10.25. This shows a focus on profitability over sales volume.
The company's strategy relies on expected relief from coffee costs. As highlighted by Gurufocus, Arabica coffee futures have dropped nearly 45% from previous highs. Smucker expects mid-single-digit declines in green coffee prices, which should boost retail profits. This allows the company to lower prices for consumers while improving its own margins.
Other areas also show strong performance. The Uncrustables brand has reached $1.00 billion in sales. Additionally, the Sweet Baked Snacks division, which includes the Hostess brand, saw its profit rise by 45%. This growth was driven by new pricing and lower advertising spending, as noted during its Q4 earnings call.
